Install the ShinyStat Analytics module and start using its Web Analytics and On-site Marketing Automation tools.

Analytics services measure accesses to your shop in real time and provide detailed report graphs, allowing you to check the progress of traffic in order to improve its performance.

ShinyStat Widget that shows the counter icon can be also inserted into your website pages, so both you and your visitors can see immediately how traffic is evolving.

Various aspects are monitored by ShinyStat services, allowing a complete control over all the fundamental parameters and an efficient understanding of visitor behavior.

The Keyword Not Provided Report allows you to obtain a probabilistic projection of the keywords used to reach the site by users on search engines, thus constituting an indispensable tool for SEO and SEM managers.

In the Business edition, ShinyStat also provides a socio-demographic report that allows you to know the statistical distribution of the Audience by gender, age groups and areas of interest. All this represents an excellent basis for better creation of the offers, the language to be adopted, the services to be offered and more generally the communication strategy to be implemented.

Finally, thanks to Machine Learning and Artificial Intelligence algorithms, ShinyStat also provides On-site Marketing Automation ShinyEngage tool.

With this tool you can send specific messages to targeted users at the most appropriate time in order to increase purchases, for example when user exit intent is detected without completing a purchase.