Module prestashop pour votre site e-commerce
ALL Google Analytics GA4 with "Enhanced Ecommerce" reports and get a better analysis for better decisions. this module for Google Analytics GA4. the Google specialist! module developer.
Les plus de ce module Prestashop
Permet d'analyser votre trafic
This module delivers all the power of Google Analytics’ GA4 that are not available in the standard, free Google Analytics module, and provides you with much more accurate data on product views, clicks, adding products to cart, conversion and order process, as well as voucher codes, promotions and etc..
This has several important benefits:
- Accurate sales amounts by taking order refunds and cancellations into account on top of detailed conversion / order tracking
- Much more detailed information about product views and clicks, including when products are displayed through modules (PrestaShop native modules + our own "Advanced Featured Products" module)
- In-depth information about the order process and the ability to analyze cart abandonments
- Overall, this is an essential tool to understand how your customers interact with your website and quickly identify problems to improve your website navigation, content and design, and increase conversion rate and sales
The global site tag is a JavaScript tagging framework and API that allows you to send event data to Google's measurement products. The default tag provided by Google Analytics is based on tag and can be obtained directly from within Google Analytics. You can also deploy Google Analytics from Tag Manager. If you'd like to compose your own Analytics tag, or integrate an additional Analytics property with an existing gtag.js installation, then this article is for you.
Installation
➤ Log-in Admin Panel / Back-Office
➤ Go to Menu: Back-Office >> Modules
➤ Add New Module
➤ Upload zip
➤ Install & Configure
Autre
Lien associé à cet article :
https://addons.prestashop.com/fr/analyses-statistiques/51261-google-analytics-and-universal-analytics-ga4.html
